OWN Your Social Media Marketing Strategy
A big part of a winning social media marketing strategy is consistency. That is a hard feat when you are running a businesses as so many other tasks become the priority over social media. That’s why it is smart to hire an agency who has the resources, processes, and procedures in place to manage social media marketing campaigns.
We develop the strategy, write the copy, design the images, shoot the video all on your behalf so you can get back to doing what you do best.
Why Should You Market on Social Media?
active social media users around the world
companies have a social media manager
of operating costs saved yearly
Our Social Media Management Process
Research & Strategy Development
Our process begins with research in your industry, your company, and your style. We work hard to ensure that your social media strategy aligns with your unique brand. We then develop a strategy around your brand and our research. Typically, this strategy involves 4-5 content pillars, or topics that we post about, a posting cadence, and a calendar for each platform that we will be posting on. We also determine optimal time of day for posting so that you can get as much exposure as possible.
We move forward with the content pillars that we have decided on and create content around those pillars. After we have drafted a month’s worth of posts, we’ll send them to you for review
Scheduling & Ongoing Optimization
After we receive your approval, we will schedule out each post at the optimal time. We keep a close eye on each post to see what performs well, and what could use some help. We use all of the data that we can collect to optimize the content and timing of your posts.